Ten Steps to Create a Buyer Persona: Marketing Foundations to Ensure Success in your New Business Knowing your ideal customer is what will make your business a huge success. You need to know who you are trying to reach and by having a Buyer Persona, you will know all...
Choosing the Right Colors for Your Lifestyle Small Business When it comes to branding design, one of the most important decisions you’ll make is choosing the right color theme for your lifestyle small business. Color can have a huge impact on how your brand is...
Balancing Your Business and Your Life: Tips for Small Business Owners Balancing your business and your life as a small business owner can be challenging, you’re passionate about your work and committed to building a successful brand. But with so many demands on...